2011 Be A Superhero : Super Update

Wow! Hasn’t 2011 just whooshed by faster than the blink of an eye. The start is but a distant memory, and the end is perhaps not close yet also not too far off. It is a worthy moment to reflect on some of the awesome marketing we have observed throughout 2011 [Note: ‘Awesome’ is a youthful word simply meaning to ‘inspire awe’].

Below are some of our favourites in 2011 [so far]. It most certainly has been a super year, illustrating the almighty power of creativity and the big idea, and that awesome marketing is less about the media, and more about the creativity of application and execution.

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