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Entrepreneurs & new markets

“Product-market fit means being in a good market with a product that can satisfy that market.” Marc Andreessen

Why your advertising is failing

Likely the best way to determine if your advertising is working is if the sales are growing. But as most marketers know,...

Olga Kudryashova – Soviet Union, Hungary, Dubai, Adelaide, Advertising

Today we are joined by Olga Kudryashova. Olga started her...

5-Star or 1-Star? Who really cares?

Often nowadays our personal value is more so ascertained from the ratings of others. The likes on our Facebook or LinkedIn posts,...

I am Pied Piper

We are Subway. Oh really? I am Pied Piper! Back in April 2015, HBO’s classic sitcom “Silicon Valley” blurred...

James Fergusson – Innovating real time mobile research

Today we are joined by James Fergusson, the CEO of MDI (https://www.mdi-global.com) a mobile focused research company launched...

Ainslie Williams – Survey software with a qualitative soul

Today we are joined by Ainslie Williams, the CEO and Co-Founder of Qualie, the Australian based qualitative research...

Dr Anantachai – Ikigai and your reason for being and to...

Today we are joined by Dr Anantachai (Orm), the Managing Director of INTAGE Thailand. INTAGE is a pioneer in...

Barry Enderwick – How Netflix killed Blockbuster

Today we are joined by former Netflix marketer Barry Enderwick for a fascinating discussion about growth in uncertainty....

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