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Home
About
October 2004 … LAUNCH!
Go team
Join our team
Joy of cultural insight
Exploring the world
Proud sponsor
Please join us
Join Our Panel
How can we help?
Evidence-based consulting
Three core research services
Illumination Studies
Concept Development and Testing
Performance Monitoring
Four steps to drive change
Case studies
Health fund expansion
Revitalisation of Riverbank
Reducing smoking prevalence
Field team & research rooms
Methodologies
FAQs
ISO 20252 Quality
Submit a brief
Trend Speaking
In the Media
Contact
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Illumination; Money
Tag: illumination; Money
Cities & towns
How to measure the IMPACT of major events
Barry Burgan
-
June 8, 2018
0
Major events - from arts festivals to sporting spectaculars - all have impacts beyond bums on seats. They create broader economic, social and cultural...