Brand switching and polygamous loyalty. What’s one to do? Daria Tikhonova | November 17, 2022November 24, 2022 | Behaviour
Satisficing or maximising? Helping customers make the right choice Daria Tikhonova | October 20, 2022October 20, 2022 | Behaviour
Culture as way of life, and ideation as a way of working Daria Tikhonova | September 22, 2022October 12, 2022 | Creativity
When life is already quite chaotic and complex, why prolong that state or pull things apart? Daria Tikhonova | August 25, 2022October 13, 2022 | Behaviour
What do Buddhism, Stoicism, physics, design-thinking and strategy have in common? Daria Tikhonova | July 27, 2022October 12, 2022 | Creativity
