A part of Square Holes recent brand update included a renewed focus on our company’s ethos through the introduction of our tagline, ‘Deeply understanding real people’.

We believe that meaningful change can only come from understanding people and culture. And one of the ways we have decided to illustrate that on our new website is through the introduction of our ‘Real People’ photographic series. Square Holes engaged local photographer Thomas McCammon to go out into the community and photograph individuals and locales, while learning about their stories.

Thomas recently travelled overseas to Italy, Spain, France and Greece where he took to the streets to meet with locals to provide a snapshot of their lives. What follows is a small insight for our clients and readers into the ‘real people’ driving change.

Name: Luca
Location: Milan, Italy
Age: 26

What is something that made you feel joy recently?
Last summer, my parents married after 20 years of love. My uncle officiated the ceremony. It was the last time I felt joy.

What is your pet peeve?
People who aren’t open-minded.

What do you love about living in your city?
It’s a cosmopolitan city, so the culture is so various you can explore everything in one city. Everything you need or want can be found here; the only problem is it can sometimes be chaotic.

What are you passionate about?
Jewelry.