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Marketing, customers & brands

“Half the money I spend on advertising is wasted; the trouble is I don’t know which half.” John Wanamaker

Strategy in a Post COVID-19 World

If you look on the Internet right now, you’ll find everybody giving advice about how to survive the COVID-19 lockdown. Reduce costs,...

Kim Boehm – Advertising and Nurturing Creative Culture

Today we are joined by Kim Boehm, almost 40 year Clemenger Group advertising executive and legend. Kim is...

The art of saying ‘Thank you’

Gratitude is the path to a buoyant future. Let us ponder this … Every person has a plateau level of happiness. Something amazing happens (e.g. winning the...

Internet research to build better websites

It would seem increasingly easy for websites to engage users. However, too often the user experience is fundamentally flawed. This is typically from replicating...

Finding unicorns, and how to build a ‘$1BILLION’ business … in...

In the search for the next $1Billion business idea human nature is to think BIG, as $1Billion is a big number. Yet, the most...

Phil Reedman – The World of Wine

Today, Phil Reedman, Master of Wine joins us! Phil is a wine educator and consultant to wineries, importers and retailers in Australia, the UK, China...

Empowering South Australians towards the future of electricity

SA Power Networks (SAPN) Manager Corporate Affairs Paul Roberts says the organisation is focused on understanding the wants and needs of the people they...

I am Pied Piper

We are Subway. Oh really? I am Pied Piper! Back in April 2015, HBO’s classic sitcom “Silicon Valley” blurred...

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